NEW Facebook Timeline for Brands Are On The Way!

Face­book has offi­cially announced Time­line for brand pages after dan­gling the car­rot in front of page admins for some time now. The pages will be pushed live to every­one on March 30, but for now, you have some time to pre­view the new look and review your page before the changes take effect.

When Face­book switched to this time­line for­mat for my per­sonal pro­file, at first I didn’t like it. It’s always hard get­ting used to new things when you are quite sat­is­fied with how it worked before. If it aint broke, why fix it?
Within days I for­got what the old pro­files looked like and I began to appre­ci­ate the new for­mat and addi­tion of a “cover” image.
Now Face­book is unrolling this new look to pages and no doubt it will change every­thing.
Com­pa­nies will now have a prime spot to pro­mote them­selves with the “cover” fea­ture that pro­vides an imme­di­ate visual impact.

Another incred­i­ble addi­tion is the abil­ity for fans to mes­sage com­pa­nies directly. I always won­dered why that was lack­ing.
I like that you can pin a post on the top of your page for up to 7 days which allows impor­tant mes­sages such as a sale to remain high­lighted.  There is another fea­ture that allows you to star a post caus­ing it to take up the entire width of the page.
And finally the new lay­out makes your Face­book page much more user friendly and intu­itive for admins, espe­cially the novices.
Over­all I am happy with this new Face­book devel­op­ment and look for­ward to help­ing all my clients and future clients  make their face­book page look as incred­i­ble as ever!

And fear not, ner­vous admins and tra­di­tion­al­ist users: Page admin­is­tra­tors have until March 30 to curate their new pro­files, then the revamp goes live for everyone.

Do you think Face­book Time­line brand Pages will be suc­cess­ful for orga­ni­za­tions? Let us know in the com­ments
To learn about new face­book pages go to: http://www.learnfacebookpages.com/
To get a cus­tom Faceb­bok page design quote call me at 917–301-2584

A Tribute to Moms! Behind the scenes…

So this is a story that only hap­pens to me. It’s 11pm on a tues­day night and my dear friend Leora Mis­han calls to ask me what I’m doing tomor­row.
“uhhh…working?” I answer.
“Can you play a mom in a Char­lie Harari video?” She asks.
“uhhh…what?”

She explains that the pro­duc­ers are in des­per­ate need for a mom and she needs to be avail­able from 9am –7pm the next day. She assured me that it’s not a speak­ing part, just every­day actions that Moms do and that it’s a trib­ute to Moms. And Oh yeah, Wis­sot­sky Tea is spon­sor­ing it.

I say I’d con­sider and by mid­night I’m on the phone with Margelit Hoff­man, wife and part­ner to Shmuel Hoff­man who also directed of the famous “Dis­con­nect to Con­nect” video that went viral. (See it here)

“Do you have any kids and would you let them be in the video and do you own a wig and mod­est clothes?” She asks.
Kids, I have and I sup­pose a day off of school for an expe­ri­ence is worth­while. Mod­est clothes, I can pull together but a wig?

I text my old friend Yali from Yali’s Wigs and sur­pris­ingly she is up at this late hour and agrees to loan me a wig early the next day.

I wake my kids up their usual 6:30am but instead of rush­ing them to the bus I tell them that today they get to be in a video. Nat­u­rally they were pleased. I call hub­bie who was in Tai­wan to make sure he’s ok with me por­tray­ing another man’s wife and after assur­ing him the video will not go viral and no one will rec­og­nize me (all ploys to get him to say yes) he agreed.  Mar­galit shows up at 8am to raid my closet and in the end a Teri Jon ivory dress was just right and fit the mod­est bill. By 9am I was get­ting fit­ted for a wig and by 10am, fam­ily and house­keeper in tow, we were in the beau­ti­ful home of the Stahlers shoot­ing the video.

I mar­veled at how just 12 hours ear­lier I had no clue the next day would be this “inter­est­ing”. I like when life brings you good sur­prises and adventures.

My kids were angels, patiently hang­ing out between sets. I got a taste of what actors go through, albeit on a teeny tiny scale. But it really is work! My favorite was dri­ving car­pool with Shmuel curled up in a ball on the pas­sen­ger floor direct­ing us with the video cam­era taped to my dash­board. The Shab­bat table scene was fun too and like my real table, my three year old wouldn’t sit still so I had to hold her. I also loved when Moishe, Shmuel and Margelit’s lit­tle boy, wiped his face after I kissed him good­night (you can see that on the video). I don’t blame him.

Over­all it was a fun expe­ri­ence and I am thrilled with the result of the tal­ented work of the Hoffman’s. Char­lie Harari did a great job with the nar­ra­tive and mak­ing all the kids feel com­fort­able around the fake shab­bat table (he even asked them to say some Dvar Torah’s).

Watch­ing this really did make me real­ize just how amaz­ing all of us moms are. So here’s to the mother! Every sin­gle one of us!

View video here:

Library Event Ad

Lagoon Linen Ad

Bitz of Glitz Ad